Audiences’ response gets more shows in theatres for Kanavu Variyam

Debutant director Arun Chidambaram’s critically acclaimed Kanavu Variyam, which hit the screens last Friday (24th February), has been doing very well in theatres. The unexpected and huge response from audiences at many theatres has prompted the theatre-owners to increase the number of shows per day to cater to more people.

Starring Arun Chidambaram and Jiya Shankar in the lead and produced by DCKAP Cinemas, the film deals with the contemporary (burning) issue of power-cuts in many villages in Tamil Nadu. Kanavu Variyam, which has won awards at many international film festivals, is also the first-ever Indian (Tamil) film whose release and distribution rights have been acquired by Hollywood major Warnor Brothers.

Winner of the prestigious ‘Remi’ award, Kanavu Variyam has been lauded by critics and film-goers as a novel and sincere attempt at film-making. Thanks to the positive word-of-mouth which has spread during the past 4-5 days, more and more theatre-owners in Chennai and elsewhere in the State have increased the number of shows per day for the film.

An excited Arun Chidambaram has said that he was glad that many multiplexes in the city and other places had voluntarily decided to increase the number of shows per day after receiving huge responses from the audiences. “I’m thankful to people for relating to the film and spreading the film’s message after watching it,” he said.

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