Dhananjayan Govind, former UTV South head and film historian, has said that after Rajinikanth, Ilayathalapathy Vijay is Kollywood’s box office king.
“Hearty congratulations to Vijay sir. After Rajini sir, he is the vasool mannan in Tamil, forget reviews by anyone. Audience lap him up”, said Dhananjayan.
The producer also tweeted “Power of #IlaiyathalapathiVijay despite mixed reviews, the film #Bairavaa achieves huge collection this Pongal. It’s phenomenal success. #Bairavaa ‘s huge collection is a reflection of Power of Vijay sir + A very good release date with many holidays. As I said in this article, a big star’s film must release on a festival day with many holidays to earn big vasool”.
According to the producers of Bairavaa, the film has grossed 100 crores in four days.