Bairavaa audio leak: Who is to blame?

Ardent fans of Ilayathalapathy Vijay were shocked the sudden leak of Bairavaa songs across piracy sites yesterday evening thanks to a careless job by one of world’s reputed music platforms: iTunes.

According to Lahari Music, the label which owns the audio rights of Bairavaa, iTunes India forgot to reschedule the songs since the earlier audio launch date was December 20th.

In a series of tweets, Lahari Music said, “We are extremely feeling bad. Due to some technical issues on iTunes, #Bairavaa album went live. We took it down as soon as we noticed it! As iTunes office is shut down for few weeks, they made live as per previous audio release date though we sent the new updated date via mail!.

The lyric videos of all songs were officially released by Lahari Music finally on their YouTube channel.

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