Elred Kumar, head of RS Infotainment and producer of recent political entertainer Ko2 is overwhelmed as his film has yielded great profit. The total budget of the film is 4.5cr, which includes 3.25 for production cost and 1.25 for print and publicity.
Reportedly Ko2’s Tamil Nadu theatrical share is 5cr and the producer further sold Kerala, Karnataka, overseas and audio rights for 1.75cr thus Elred Kumar’s profit in Ko2 is around 2.25 crores. The producer will be soon selling the satellite rights and with that, he will get more profits.
Although, Ko2’s word of mouth is mixed to negative, the producer has earned profit through his marketing prowess.