Karthi‘s Biriyani & All in All Alagzhu Raja’s satellite rights have found a favorable interest from Sun TV, as producer K E Gnanavelraja of Studio green struck a golden deal with the channel representatives. Reportedly, both these projects were sold for a whopping sum of 23 crores or more put together.
Yes, Karthi’s upcoming projects have been met with a rising demand thanks to the pre-release promotions for them which have been garnering an outstanding response from his fans. This business deal split an equal sum of 11.5 crores for both the projects. It is pertinent to mention here of this being a career high for Karthi, who hopes to deliver with a double dose of commercial entertainers.
Moreover, it is second only to Ajith’s – Veeram, which bagged a whopping 13 crores and Illayathalapathy Vijay’s – Thalaivaa which amassed 15 crores. Leading the satellite rights race is Jilla, as it was offered a staggering 18 crores according to industry insiders.
Confirmed reports have reveal, All in All Azhagu Raja is presently slated for a Diwali release, whereas Biriyani for this Pongal. Here is what KE Gnanavel Raja, representative of Studio Green Studious, wrote on his micro blog lately, “Alaguraja and Briyani satellite is sold for 11.5 each to sun tv, Veeram for 13 and Thalaivaa for 15, Suriyas next is sold for 15.” However, only time will tell, if All in All Azhagu Raja emerges a cler winner at the box office this Diwali, as some big releases namely Ajith’s – Arrambam, Selvaraghavan’s – Irandam Ulagam and Vishal’s- Pandiyanadu, await to give it a tough competition.