Success does many things to many people depending upon their maturity in dealing with its after-effects. The one thing which it does to everyone is to make them feel extremely happy and as if they are walking on clouds. Sivakarthikeyan and Vimal, heroes of the latest film Kedi Billa Killadi Ranga are in such a happy frame of mind these days.
Directed by the national award-winning director Pandiaraj, Kedi Billa Killadi Ranga has found receptive audiences among youths and college students. Trade circles point out that the film’s collections in the first week which ended yesterday have been very, very encouraging and has crossed 15 crores from reported location. If the trend continues even for a week more, the film could be declared a ‘Super hit’, sources point out.
Following the film’s success, which wasn’t totally unexpected, Sivakarthikeyan and Vimal appear to have decided only to take up films made by big banners and leading directors in future. The duo has reportedly been advised by their respective coteries that starring in films made by big banners would help increase their market value to a great extent. They seem to believe that only such films can guarantee a ‘grand opening’ in theatres.
As a result, some new companies which approached the duo in recent times faced disappointments. One of the producers, who was spurned by the duo and who didn’t want to be named, said “We though they (Sivakarthikeyan and Vimal) would prove to be poor man’s Rajini and Kamal but they are proving to be otherwise!”
Sivakarthikeyan’s upcoming release Ethir Neechal, produced by Dhanush, has already acquired significance in trade circles as Nayanthara has danced for an ‘item song’ in the film at Dhanush’s behest.